Drive unified digital customer experiences with better technology strategies

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Digital customer experience has become a key business differentiator, and application development and delivery (AD&D) leaders of front-office, web, mobile and digital development must step up to support their firm’s initiatives.

This executive overview from Forrester describes this opportunity for AD&D — and how to create a digital customer experience delivery strategy that supports your marketing and business counterparts, from vision to implementation to ongoing optimization.

Visit Digital Marketing Depot to download this MarTech white paper.

From our sponsors: Drive unified digital customer experiences with better technology strategies

Posted on 22nd July 2016 Digital Marketing

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