Speakers make the conference. And with over 100 experts presenting, sharing and networking, you’re going to love meeting them at SMX West! Join us for 3 days of actionable tactics from SEO, SEM and conversion optimization experts. You’ll leave a more educated, inspired and creative marketer; we guarantee it. Actionable tactics SMX features expert search…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: New for 2017 — Enterprise SEO Platforms: A Marketer’s GuideFeb 14, 2017 by Digital Marketing Depot “Enterprise SEO Platforms: A Marketer’s Guide,” from our sister site, MarTech Today, examines the market…
“Enterprise SEO Platforms: A Marketer’s Guide,” from our sister site, MarTech Today, examines the market for enterprise SEO software platforms and the considerations involved in implementing this software in your business. If you are considering licensing an SEO software tool, this report will help you decide whether you need to. The report has been updated…
Instagram’s Stories may be stealing attention away from Snapchat’s original version for some users, but not for brands. At the same time as influencers’ Snapchat Story viewerships have reportedly declined, brands’ viewerships have increased, according to Snapchat-centric analytics firm Snaplytics. “The number of views and the number of follows for the brands we’ve been looking…
Its not enough to build a martech stack… you’ve got to build the right stack for your organization. Strategy, efficiency, integration, and resources all play significant roles in martech stack decisions. Join martech expert Matt Heinz and Linda West, Act-On’s Senior Director of Marketing Services and Operations, as they discuss the stack-building challenges facing marketers…
Proximity and beacon data platform Unacast has released its Q4 Proximity.Directory report. The document focuses on “smart cities” and how beacons and other location sensors are being deployed for a range of uses that include tourism, marketing, energy efficiency and urban planning. The previous quarterly report examined uses of beacons in airports. Demographic predictions argue…
In its early days Pinterest was described as a “social scrapbooking” or photo sharing site. CEO Ben Silbermann has called it a “catalog of ideas.” But the company has generally shunned the “social network” label. Whatever else it is, Pinterest is increasingly becoming an image search engine. Accordingly, the company announced the hiring of Randy…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: [Podcast] Marketing Land Live #44: A Super Bowl / Hashtag Bowl recap with Brandwatch CMO Will McInnesFeb 10, 2017 by Matt McGee In this week’s show, we talk about the risk…
From technology selection to re-vamped branding, the process of redesigning a website is far more than new colors and content. Proper up-front preparation and a thorough understanding of your goals and needs set you up for long-term success. This guide from Bayshore Solutions will walk you through the RFP development process and serve as a…
MarTech returns to the San Francisco Hilton May 9-11. This year’s expanded edition features 8 tracks on topics at the intersection of marketing & IT. This unique program blends advanced marketing, technology and management presentations; each designed to help you succeed in our software-powered marketing world. View the complete agenda. Register Now! Secure the lowest…
