Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Will my organic rankings suffer if I don’t have a blog?Feb 22, 2017 by Stephanie LeVonne A blog can be a major investment, but the SEO benefits can make it worth…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: [Reminder] Live Webinar–Tips for better brand/agency creative collaborationFeb 21, 2017 by Digital Marketing Depot We all know the creative process is challenging. Its non-linear nature often causes frustration, delays, unplanned expenses…
We all know the creative process is challenging. Its non-linear nature often causes frustration, delays, unplanned expenses and burned-out creative teams. Join brand expert Lesya Lysyj and Hightail’s Chief Operating Officer Mike Trigg as they explore the hidden costs of a broken creative process and provide best practices for better creative collaboration. You’ll learn: how…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Amazon matches Walmart, drops free shipping minimum to $35Feb 20, 2017 by Matt McGee Move comes a year after the minimum price went up to $49, and just weeks after Walmart…
Amazon has lowered the minimum spend threshold for free shipping back down to $35, matching a recent move from Walmart and reverting to Amazon’s own previous minimum spend. Amazon’s free shipping help page now indicates the lower threshold for any product category on Amazon.com, and it also shows that the $25 minimum for book purchases…
The $354 billion in 2016 e-commerce sales is small potatoes compared with offline retail spending: over $4.5 trillion according to US government figures. But what’s also larger than e-commerce is offline spending influenced by the internet — between $1 and $2+ trillion, depending on the estimate. According to a new Forrester research report, $1.26 trillion…
Content optimization, real-time personalization and responsive iterations are some of the tactics that can help you grow your revenue and increase customer loyalty. This white paper from Insert will show you several examples of personalization tactics applied to apps that can help you fight churn, increase user satisfaction and meet your business KPIs. Visit Digital…
Are you struggling to keep pace with rapidly changing customer needs and market demands? Are you slowed down by organizational silos, hierarchies, and processes? It may be time to get agile. More than 90% of marketers who have adopted agile marketing say it has improved their speed to market for ideas, products, and campaigns. Join…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Now you can shop with Google Home — just like on Amazon EchoFeb 16, 2017 by Greg Sterling Shopping and delivery services become a new front in the battle of the…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Growing your agency with retainer-based relationshipsFeb 15, 2017 by Digital Marketing Depot Uncover some of the secrets behind building successful, ongoing relationships with clients – including leveraging marketing automation. In this…
