Category: Digital Marketing
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Small business SEO: Your questions answeredJun 27, 2017 by Marcus Miller Are you a small business owner looking to get started with SEO? Columnist Marcus Miller has written up this starter…
You’ve decided to implement a marketing automation platform…great! This white paper from Sharp Spring details 10 things your agency should seriously consider before signing on the dotted line. Learn about 10 key questions to ask vendors, such as: Do they require long-term contracts or upfront fees? Are there limits on or extra charges for customer…
Reports are so 2000 and lame! Everything in our world — from software to phones, cars and TVs — is getting smarter, faster and sleeker. Isn’t it time for client reports to become smarter, faster and sleeker, too? If I can automate my pizza order, why can’t I automate a better client report? Compelling client…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: What makes for a valued martech provider?Jun 26, 2017 by Scott Vaughan In the rapidly growing martech space, how do you determine which providers are worthy of your investment? Contributor Scott…
Marketing Land’s “Enterprise Paid Media Campaign Management Platforms: A Marketer’s Guide” examines the market for paid search and other media campaign management platforms and the considerations involved in implementing this software into your business. This 50-page report is your source for the latest trends, opportunities and challenges facing the market for paid media management tools…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: 5 must-do technical SEO audit items in 2017Jun 23, 2017 by Aleyda Solis As the search world evolves, so must your technical SEO audits. Columnist Aleyda Solis discusses some new items…
YouTube has a lot of viewers, and now the Google-owned video service is giving those viewers new views, including a way to responsively reformat videos on mobile and support for 180-degree videos. Every month, 1.5 billion people log in to YouTube to watch videos, YouTube CEO Susan Wojcicki said on Thursday at VidCon (also known…
When it comes to content marketing, we know you have questions. Marketing Land’s Content Marketing Tools: A Marketer’s Guide has you covered. This guide examines the current market for content marketing tools and answers the following questions: Why is content marketing growing so quickly? What are the core elements of a content marketing strategy? What…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: What link builders really want you to knowJun 21, 2017 by Julie Joyce Wondering why link building seems to be so much work? Columnist Julie Joyce gives us a glimpse into…
Our job is rough. I have done many things in SEO, and none have even come close to being as mind-numbing and frustrating as link building. It’s been even rougher than usual lately, and that notion is one shared by many of my link-building peers. After doing this for so many years, I can tell…