Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Twitter to enforce new rules around issue ads starting September 30 Aug 30, 2018 by Amy Gesenhues Aiming to rid its platform of bad actors, Twitter has released a new policy…
Facebook is taking its video hub Watch global, but even bigger news for its video creators: it is now launching Ad Breaks across five markets — the US, UK Ireland, New Zealand and Australia. The company is also rolling out its Creator Studio globally, the video management tool that includes video performance metrics. Monetizing video…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Facebook is letting 5 publishers test headlines, images, copy in organic posts Aug 29, 2018 by Amy Gesenhues The company says it wants to provide publishers with more visibility into how…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: How to find good writers and other content marketing struggles Aug 28, 2018 by Jessica Foster You get what you pay for when it comes to copywriters says contributor Jessica Foster….
Earlier this month, we reported that the US government was finally starting to move toward adoption of a federal data privacy law, a move that has been long in coming for this administration, given its hesitancy to add any governmental regulations or restrictions to business. But before that law is crafted, tech firms want to…
What is a crawl budget? Google’s goal is to make useful information available to people searching the web. To accomplish that, Google wants to crawl and index content from quality sources. Crawling the web is costly: Google uses as much energy per year as the entire city of San Francisco, just to crawl websites. In…
YouTube is rolling out more features designed to help users “take charge” of their digital well-being. Starting today, the ‘Watch History’ screen within a YouTube profile’s account will show how much time the user has spent on the app that day, the previous day and over the past seven days. This latest feature comes a…
A lot of content on conversion rate optimization (CRO) is published every day. Most of it is spot-on, but some articles make me cringe a little. A lot of the advice being shared gives people false hope that if they conduct CRO correctly, they’ll see the millions roll in. It’s not that easy. The process…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: The ultimate guide to using Bing Webmaster Tools – Part 4 Aug 24, 2018 by Christi Olson In Part 4 of this special series, Contributor and Bing Chief Evangelist Christi Olson…
Facebook, Twitter, and Google’s security teams are staying busy. All three companies reported this week that they had removed malicious items from their platforms that had originated in Iran — Facebook took down 652 Pages, groups and accounts, Twitter removed 284 accounts and Google disabled a total 42 YouTube channels, 16 Google+ accounts, six Blogger…
