Shutterstock has launched an unlimited music subscription plan for content creators and digital marketers, offering more than 11,000 tracks that can be included in web-based content, including YouTube videos, podcasts and conference presentations. The subscription fee is $149 per month, and includes access to the Shutterstock Music library with music tracks searchable by genre, mood…
The SEO landscape is very dynamic. Sure, some things stay the same: put relevant keywords in your titles, make it a priority to optimize for mobile users, etc. But other things continue changing in a never-ending spiral. This year, Google, along with other huge platforms, is trying more and more to be the end destination…
Smashing Monthly Roundup: Community Resources And Favorite Posts Smashing Monthly Roundup: Community Resources And Favorite Posts Iris Lješnjanin 2019-11-15T14:00:00+00:00 2019-11-16T12:37:02+00:00 On behalf of the Smashing team, welcome to another monthly update to keep you all in the loop about all things smashing. Join us as we share the latest news and highlight the things we…
TikTok, the short-form video app owned by ByteDance, is testing shoppable video posts, making it possible for influencers on the platform to place social commerce URLs within their posts. The test was shared by Fabien Bern, owner of a Chinese influencer agency, who posted an example of a shoppable video post via his Twitter account….
Facebook is bringing more machine learning-driven capabilities to its ads platform to improve personalization, the company announced this week. Dynamic formats and ad creative for Dynamic Ads. Advertisers will now be able to automatically serve different ad formats to audiences based on the machine learning model’s prediction of a user’s format preference. Campaign managers can…
Adobe has announced the general availability of real-time customer data platform (CDP) features, new governance capabilities and new cross-channel personalization methods. These updates to Adobe Experience Platform will allow users to pull together customer data from across the enterprise in real-time. Why we should care Delivering a consistent customer experience across all touchpoints and interactions…
When marketing personalization is done badly, it can be worse than doing no personalization at all. But when marketing personalization is done right, it can be your most powerful persuader, helping you build meaningful digital relationships and influence the customer behavior you want. Acquia recently completed two major surveys asking thousands of consumers, customers, and…
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Become An HTML Email Geek With These Videos From Rémi Parmentier Become An HTML Email Geek With These Videos From Rémi Parmentier Rachel Andrew 2019-11-14T12:00:00+00:00 2019-11-14T12:36:17+00:00 Creating an HTML email can feel like stepping back a few years as a web developer. All of our new layout functionality is unavailable to us &mdasj; email clients…
PPC managers make unnecessarily hard work out of keyword research. Yes, that’s a bold statement to make. But it’s one we’re making nevertheless. Don’t get us wrong, this isn’t meant to start a fight. Nor are we implying that PPC managers are no longer needed, because that’s simply not true. In fact, it’s something we’ve…
