An Introduction to E-Commerce Integrations on the Major Social Media Platforms Social shopping was a major trend in 2015 amongst all the social media platforms with brands like Facebook, Twitter, Pinterest, YouTube and Instagram adding e-commerce integrations to their platforms. These companies are rolling out new forms of advertising and native shopping features as they…
A company proves that it has a strong creative process by developing successful products repeatedly. We see this in companies like Apple, BMW and Google. Founders such as Steve Jobs formed a corporate culture with an intense focus on creativity and design. This culture highlights two core elements in the creative process: the ideas and…
How mobile marketing can support bricks and mortar retail Did you know that 1 in 3 online purchases during this year’s Black Friday were completed on a mobile device? Mobile is now considered a channel in its own right – which is great news for offline retail. That’s right, offline retail. Contrary to what you…
The latest figures comparing the popularity of social sign-in on different platforms Social sign-on continues to evolve. The latest reports from social sign-in platforms Gigya and Janrain show that Facebook continues to dominate social sign-in but is plateauing, whilst Google plus is starting to pull out of its long-term downward trend. The other players maintain…
React is one of today’s most popular ways to create a component-based UI. It helps to organize an application into small, human-digestible chunks. With its “re-render the whole world” approach, you can avoid any complex internal interactions between small components, while your application continues to be blazingly fast due to the DOM-diffing that React does…
These stats will put you in the festive spirit Did you know Boxing Day was the biggest day of the year for online shopping traffic? Or that dating websites get 350% more than their normal traffic on Christmas Day? Well now you do! Check out these Christmas themed infographic for more fascinating Christmas stats. Thanks…
While the growing adoption of responsive images cannot be ignored, it can be very difficult to employ the functionality under the constraints of a large CMS like WordPress. Although it is entirely possible to write the feature into your theme on your own, doing so is a challenging and time-consuming endeavour. Thankfully, with the launch…
What’s going on in the industry? What new techniques have emerged recently? What insights, tools, tips and tricks is the web design community talking about? Anselm Hannemann is collecting everything that popped up over the last week in his web development reading list so that you don’t miss out on anything. The result is a…
Dave Chaffey and Grant Le Boff discuss the most effective techniques for getting seen online using inbound marketing The Internet Age has transformed marketing. Marketers need to move from broadcast mode to instead capturing micro-moments. The level of competition means that marketers have to be smart and agile to make the most of inbound marketing…
9 types of Email Marketing to engage B2B audiences E-mail is the go-to form of customer and prospect communication for many businesses today, allowing clear, concise and detailed conversations. In fact, 73% of marketers agree that the e-mail marketing is core to their business and 40x more effective than social media for lead generation. Is…
