Creating quality online customer support can turn prospects into sales How many times have you raced into a store to quickly pick up a few things and immediately looked for a brightly colored vest to find a sales assistant or customer service person to help you out?And how many times have you scurried from aisle…
2015 was an exciting year in the world of search engine optimization and social media marketing. The two fields of social media and search are constantly evolving, with plenty of changes that prompt shifts in consumer and marketer behavior. In order to succeed, you should adapt to these changes and employ the latest and most…
How to optimised sales messages can give your revenue a huge boost On many ecommerce websites one of the first things that is discussed is the design and ‘feel’ of the site. Phrases such as ‘I want the site to look clean’ and ‘slick’ are a frequent occurrence. Yet it is important to note that…
There’s no shortage of boosterism or excitement about the fledgling service worker API, now shipping in some popular browsers. There are cookbooks and blog posts, code snippets and tools. But I find that when I want to learn a new web concept thoroughly, rolling up my proverbial sleeves, diving in and building something from scratch…
The top CRM systems for investment companies to consider Today, the majority of investment advisor firms have indicated growth as their business priority. The advisory firms prioritizing growth intend on achieving the development primarily by adding new clients organically. Advisers interested in customer acquisition inevitably face operational challenges that can threaten their ability to serve…
Convincing “the boss” of the need for bigger digital marketing budgets Those of us who would describe ourselves as ‘digital specialists’ have a vested interest in evangelizing digital; we love it, we believe in it and we want to do more. However, working in real-world organisations, we need to make the business case to convince…
Since seven years, we welcome the new month with a collection of unique desktop wallpapers. And it’s not any different this time around. Created by designers and artists from across the globe, they are just waiting to give your desktop a makeover and provide you with some fresh inspiration. This post features their artwork for…
Discuss and find out the latest news in our new Community feature. Long time users of Smart Insights, might remember ‘Digital Marketing Answers’ which was a forum for asking questions which we and other members would answer. It was a great way to find out what you wanted to know and covered questions from how…
6 simple reasons why you should start to build Influencer Marketing into your Content Marketing strategy Working in the world of digital is exciting, fast-paced, competitive and always changing. Every year we get presented with new trends and social networks to keep on our radar and brands want to explore new options. It’s the nature…
Technology is advancing at such a rapid pace and many businesses are struggling to keep up. In recent years, the introduction of 3D printing, intelligent robots and self-driving cars are all facilitating a technological change that is happening at lightning speed all around us. As soon as authorization has been passed, installation occurred, implementation process…
