15 PPC pro tips for writing text ads

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While every part of your PPC program is important, few elements are as crucial, or visible, as your ads. Often, your ads are prospects’ first introduction to your brand — and we all know how important first impressions are!

Additionally, you need your ad to accomplish certain things. You want to grab attention, communicate your message clearly and get qualified prospects to click — all while staying within character count limits and other restrictions.

So, how do you write a great text ad? Here are 15 tips for getting it done right.

[Read the full article on Search Engine Land.]

From our sponsors: 15 PPC pro tips for writing text ads

Posted on 24th January 2018 Digital Marketing

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15 PPC pro tips for writing text ads

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