What rocked digital marketers’ worlds in 2016: Marketing Land’s top 10 columns of the year
What a year it’s been in the digital marketing universe. No matter whether you were in display, social media, content marketing or email, you were likely kept busy by all of the developments that occupied the industry. From Google’s local results and AdWords display changes to the rise of video (including live video) and the effect of mobile usage on marketing strategies, our generous and talented contributors looked at all the angles in 2016.
For the in-depth lowdown on what happened in search marketing and martech, be sure to visit our sister sites, Search Engine Land and MarTech Today, for wrap-ups of 2016. Meanwhile, here on Marketing Land, affiliate marketing and its future prospects drew the most reader attention this year, while customer reviews and the sites that host them also sparked a lot of interest.
To be honest, it’s hard to make generalizations about our top 10 columns, because they ran the gamut of the industry and its disciplines. So, to catch up on the year that was and get ready for 2017, I’d recommend you check them all out yourselves:
Social activity: Facebook 1060, Google+ 49, LinkedIn 402
Social activity: Facebook 244, Google+ 41, LinkedIn 314
Social activity: Facebook 360, Google+ 0, LinkedIn 426
Social activity: Facebook 246, Google+ 0, LinkedIn 246
Social activity: Facebook 306, Google+ 50, LinkedIn 456
Social activity: Facebook 1075, Google+ 0, LinkedIn 425
Social activity: Facebook 190, Google+ 53, LinkedIn 372
Social activity: Facebook 748, Google+ 175, LinkedIn 792
Social activity: Facebook 553, Google+ 0, LinkedIn 890
Social activity: Facebook 165, Google+ 0, LinkedIn 258
Methodology: Columns published in 2016 are ranked in order of pageviews measured by Google Analytics. Data includes all columns published through November 30, 2016. Social data provided by SharedCount.
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