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Pure open source development is not the future of martech

Posted on 30th July 2020 Digital Marketing

“It’s not the ideal model for building marketing applications that are going to run natively in the cloud.” That was Tony Byrne of analyst firm Real Story Group concluding some skeptical remarks he made to us about the utility of open source development strategies in building SaaS solutions for marketers. Not that he’s a skeptic…

ML 20200729

Posted on 30th July 2020 Digital Marketing

The post ML 20200729 appeared first on Marketing Land. From our sponsors: ML 20200729

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