How To Empower Design Teams By Measuring Value How To Empower Design Teams By Measuring Value Dave Cunningham 2020-01-24T13:00:00+00:00 2020-01-25T12:36:06+00:00 The business value of design has been proven at scale by the McKinsey Design Index. The report shows the best design performers increased their revenues and shareholder returns at nearly twice the rate of their…
Since 2017, there has been a significant increase in the number of marketers claiming “sole responsibility” over customer experience programs, according to Gartner’s 2019 CX Management Survey. Customer journey mapping, customer personas, voice of the customer programs, and user experience are all initiatives that have seen a shift in ownership, moving from “outside marketing” business…
This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get more news like this delivered to your inbox every morning. TikTok opens new LA office, Twitter adds emoji reactions in DMs TikTok levels up with…
