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    Daily Archives: 16th January 2019

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    Marketing Day: Adobe holiday shopping report, CES takeaways, Amazon’s dynamic bidding

    Posted on 16th January 2019Digital Marketing
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    Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Holiday shoppers spent record-breaking $126 billion online in 2018 Jan 15, 2019 by Robin Kurzer Mobile drove more than half of holiday visits to retailer sites, delivered one-third of the revenue….

    Kiip partners with Purchase Decision Network to make shopping list data available to its advertisers

    Posted on 16th January 2019Digital Marketing

    Although shopping lists are as old as shopping and represent the most direct expression of shopper’s product desires, they have not figured prominently in many marketing campaigns. That direct data will now be directly available to advertisers on the Kiip mobile marketing platform through a partnership with the Purchase Decision Network (PDN) announced this week….

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