Daily Archives: 1st September 2018

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The ultimate guide to using Bing Webmaster Tools – Part 5

Posted on 1st September 2018 Digital Marketing

In the first four parts of this series, I reviewed the free tools Bing makes available to all webmasters once you have created, logged in and verified your Bing Webmaster Tools account. Every subsequent time you log in, you get access to meaty data and an analysis of your websites’ performance, indexing, and crawling history…

Here’s why you should crowdsource your programmatic creatives

Posted on 1st September 2018 Digital Marketing

It’s not often that marketers get to kick back and relax while customers do their job for them, but when you adopt user-generated content (UGC) as your creative, that’s how it works. Coca Cola’s “Share a Coke” campaign is a famous example where sales rose by more than 2% in the US after people began…

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