Daily Archives: 9th August 2018

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Marketing Day: Pinterest Promoted Videos, Amazon voice-commerce & more

Posted on 9th August 2018 Digital Marketing

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Pinterest opens up wide-format Promoted Videos to all advertisers Aug 8, 2018 by Amy Gesenhues Launched in May to a limited group of brands, the max-width video ad units are now…

How to maximize value from push notifications

Posted on 9th August 2018 Digital Marketing

In my last post, I talked about how to use email to get even more out of your most valuable users (your customers!). Email is certainly a tried-and-true digital channel, but it’s also limited, especially in the case of app retention and engagement. In the go-go-go mobile world of 2018, adding any extra steps (e.g.,…

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