Daily Archives: 16th June 2018

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The five facets of media

Posted on 16th June 2018 Digital Marketing

I recently overheard a conversation amongst a group of interns tasked with mapping the new media landscape: “Uber is clearly a medium, not a service!” argued one eager participant. “It’s a platform that mediates interactions between users; if Facebook and Google are media companies, then so is Uber!” When I started in the advertising industry,…

Marketing Day: Google updates Ad Settings, Facebook PR head leaves & more

Posted on 16th June 2018 Digital Marketing

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: The five facets of media Jun 15, 2018 by Peter Minnium A lot has changed in the media world in recent years, but contributor Peter Minnium explains how some aspects of…

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