NYIAX is a kind of back-to-the-future use of blockchain tech for advertising. Instead of attempting to mirror the lightning-fast processing speeds of current programmatic digital advertising — blockchain protocols like Ethereum are very slow in terms of real-time transactional processing — NYIAX is employing blockchain as a shared, permanent ledger to record smart contracts for…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Facebook gives creators new ways to monetize videos, while pushing more users to Watch Apr 23, 2018 by Amy Gesenhues The moves signal the site’s growing ambition to compete more directly…
On Failures And Successes: Meet SmashingConf Freiburg 2018 On Failures And Successes: Meet SmashingConf Freiburg 2018 Vitaly Friedman 2018-04-24T12:00:09+02:00 2018-04-24T12:41:01+00:00 Everybody loves speaking about successes, but nobody can succeed without failing big time along the way. It’s through mistakes that we grow and get smarter. So for the upcoming SmashingConf Freiburg 2018 (Sept. 10–11), we…
