Daily Archives: 14th March 2018

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What we can learn from the recent KFC debacle in Britain

Posted on 14th March 2018 Digital Marketing

It’s a classic job interview interrogation technique: “Describe your biggest achievement!” Swiftly followed by “Tell us about your biggest mistake…” What do you say? How honest and transparent should you be? Experts say that sharing vulnerability will enhance our credibility as leaders. But putting it into practice can be more challenging. For example, I’m quite…

Marketing Day: What is XR, Google brings custom intent audiences to YouTube & more

Posted on 14th March 2018 Digital Marketing

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: What we can learn from the recent KFC debacle in Britain Mar 13, 2018 by Malcolm Cox Contributor Malcolm Cox shares how marketers turned a crisis into a victory for the…

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