Daily Archives: 27th September 2017

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Twitter tests doubling the length of tweets to 280 characters

Posted on 27th September 2017 Digital Marketing

Twitter’s defining feature — the tweet’s 140-character limit — may soon go the way of Instagram’s square posts and Vine’s, well, everything. Twitter has started a test to double the length of tweets to 280 characters, the company announced on Tuesday. Twitter will use the open-ended test to decide whether to officially change the maximum…

Facebook’s 2-year NFL deal for Watch shows includes sharing ad revenue

Posted on 27th September 2017 Digital Marketing

Facebook’s NFL deal may serve as a playbook for how the social network plans to score TV viewers and advertisers. On Tuesday, Facebook and the NFL announced that the sports league would distribute game highlights, recap clips and weekly shows through the social network’s new home for TV-like video, Watch. The two-year deal will have…

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