Daily Archives: 21st September 2017

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Marketing Day: Mobile wallets, Microsoft joins Coalition for Better Ads & Snapchat Creative Partners

Posted on 21st September 2017 Digital Marketing

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: An integrated approach: From SEO to PPC and beyondSep 20, 2017 by Chris Liversidge Columnist Chris Liversidge shares highlights and insights from two industry events where integrated search marketing was a…

Facebook will add ‘more human review’ of ad-targeting options

Posted on 21st September 2017 Digital Marketing

On Wednesday, Facebook COO Sheryl Sandberg outlined steps the company is taking to address its latest ad-targeting controversy. Last week, ProPublica revealed that Facebook’s ad-targeting options included the ability to target ads to people who had listed “Jew hater” as their field of study and “NaziParty” as their employer. In response, Facebook removed four ad-targeting…

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