Marketing Day: Real-time attribution, location modifiers & AdSense User First beta
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Your account structure might be hurting performance. Here’s why (and how to fix it)Aug 31, 2017 by Matt Lawson Oversegmentation is often the enemy of automation. Columnist and Googler Matt Lawson…