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    Daily Archives: 26th August 2017

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    Marketing Day: Influencers vs thought leaders, brand advocates & Spotify’s VP of Growth

    Posted on 26th August 2017Digital Marketing
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    Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Proof that no ranking boost for responsive sites exists in 2017Aug 25, 2017 by Bryson Meunier There are many good reasons to recommend responsive design to a client or to your…

    ‘Larger than usual’ ad fraud on exchanges prompts Google to offer advertiser refunds

    Posted on 26th August 2017Digital Marketing
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    According to a report in The Wall Street Journal (WSJ), Google is providing refunds to some advertisers that used DoubleClick Bid Manager in conjunction with ads that were placed on sites with fraudulent or invalid traffic: In the past few weeks, Google has informed hundreds of marketers and ad agency partners about the issue with…

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