Recently, I was leading a training session for one of our clients on best practices for implementing designs using HTML and CSS. Part of our time included a discussion of processes such as style-guide-driven development, approaches such as OOCSS and SMACSS, and modular design. Near the end of the last day, someone asked, “But how…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: New research shows Hispanic millennial shoppers are ‘a driving force’ of US economyAug 14, 2017 by Amy Gesenhues Insights on mobile and social usage trends among this growing demographic. Disclosure and…
After officially opening itself up last year as a free distribution outlet for branded content and influencer marketing, Facebook is ready to cash in. On Monday, Facebook rolled out a new way for brands to take the posts that they pay publishers and influencers to create — and that the publishers and influencers tag as…
Not all products are created equal. While we repeatedly buy some products almost mindlessly, for others, we take a lot of time to make a purchasing decision. For a price tag that meets a certain threshold or if we are particularly invested in the quality of a product, we want to be absolutely certain that…
