The internet is a beautiful beast that has brought about connectivity, information and far too much to list in a single post. But for all the good it’s done, it has also spawned anonymous commenting, an opportunity that many times can cultivate inappropriate commentary, abuse and negativity. Today, Instagram has released a new filter that…
Facebook Messenger bots can now serve as standalone storefronts. On Monday, Facebook Messenger made it easier for companies to sell products through their Messenger bots by adding a buy button, the ability to people to buy products from a bot without needing to leave Messenger and a way for brands to direct people from their…
Last month, Nike’s Olympics-themed ad, “Unlimited You,” made it to the top of YouTube’s ad leaderboard for August with 36.2 million views. But video game developer Supercell was the real winner, owning five of the top 10 most watched ads. Dominating half the list, YouTube says Clash Royale set a new record for the most…
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Top 10 YouTube ads in August: Clash Royale breaks record with 5 ads in top 10Sep 12, 2016 by Amy Gesenhues Nike’s Olympic-themed “Unlimited You” wins No. 1 spot, but Clash…
It is often easy to overlook the underlying principles that compel people to take action. Instead, we tend to obsess over minute details — things like button color, pricing and headlines. While these things can compel users to take action, it is worth considering the psychological principles that influence users’ behavior. Unfortunately, few organizations try…
