Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Ads on digital billboards are now being triggered by four speeds of passing trafficJun 30, 2016 by Barry Levine New campaign for Dannon Yogurt goes beyond previous message-changing based only on…
Shopping campaigns are becoming a major source of website clicks and revenue during the holiday season, and the “Shopping Campaigns: Play Like Every Day Is A Holiday” panel at SMX Advanced featured tips and advice from three PPC veterans: Ann Stanley, Todd Bowman, and Mona Elesseily. Ann Stanley: Shopping ads, buy buttons, social commerce &…
The Advia multi-sensing box Marketers interested in location-based ads and messaging have two new options — Advia Partners’s new Amp multi-sensing device and platform for physical stores, and Rover’s rebuilt mobile marketing platform for location-based targeting. Cincinnatti-based Advia, founded in 2014, is out with its first product, an “all-in-one” product that seeks to provide a…
Since the announcement of the project in October 2015, a lot has been said about Accelerated Mobile Pages (AMP) — what they are, how to get started, how Google and other platforms use them and so on. Yet there is always more to learn. With more than one hundred releases/updates so far, the AMP project…
Hey! I don’t have a lot of links for you this week, but I feel that the ones that I selected are particularly useful to read. I learned about how to break Google captchas, the Referrer header, color psychology, and read an amazing new article by Maciej Cegłowski whose articles and talks I value a…
