To be honest, AdWords hasn’t changed much since its launch in 2000. And that’s coming from someone who spends all their time either advertising, testing, reading, or writing about all things PPC and SEM. Sure, AdWords has added a ton of capabilities over the years — from Gmail Ads late last year to extended display…
Recently, one of my clients received an unsolicited email from a person named “Nicholas Salmons” offering to feature their business on Huffingtonpost.com with a do-follow link for a fee of $550. Nicholas also claimed in his email that he is the only marketer providing this service at an affordable price. Here is screen shot of…
What insights can you learn from Fortune 500 brands using Instagram? TrackMaven has your answer. After analyzing over 40,000 unique social posts on the image sharing network, they’ve released The Fortune 500 Instagram Report: 2016 Edition, sharing data on what marketers can learn from these big brands. Looking at both B2B and B2C companies from…
Prototyping tools have become an important resource for us designers — allowing us to document multiple states of a single screen, including animations, transitions and microinteractions that are hard to represent in static documentation. Companies that pay attention to this trend have started to build prototyping tools to address this need; and today we’re seeing…
Amazon has been adding new “skills” for its Echo personal assistant almost as fast as developers can make them, but ask any Echo owner and chances are you’ll hear a common refrain: It’s impossible to browse and find new skills to bolster what Echo can do. Not anymore. Amazon has finally overhauled the skills section…
