Use this simple calendar for retailers to ensure you don’t miss any of the key dates for your ecommerce site this year One of the most important aspects in any e-retailer’s strategy is to adapt your marketing plan and website content in accordance with different e-commerce events. Dates for events such as Christmas and Valentine’s…
I often think about our responsibility as web developers. I compare our job to a health worker, to a craftsman, and I realize that we have a pretty easy job in most cases. Usually, nobody’s life will be affected if a website is not available for a couple of minutes or hours. But there are…
Retailers: How to earn your customers love this Valentines Valentine’s Day is just days away but this won’t stop businesses, both online and brick and mortar, from capitalizing on last minute sales. According to a new infographic by The Shelf, nearly two thirds of Americans wait until the last week to make their ‘love-showering’ purchases!…
Most product launches are complete failures. This product launch example shows the ingredients for a succesful launch In fact, it’s been reported that about 70% of all new product launches fail within the first year.1 While product launches require input from many teams, if anything goes wrong the blame always points to the marketing team….
