Omni-channel marketing will play a key role according to the latest research on business growth drivers from KPMG In today’s fast-paced business world, standing still is an option. To stand still is to fall behind. The CEO of Salesforce summed up it at Davos when he said ‘speed is the new currency of business’. Although,…
Pop-ups aren’t always good for your conversion rate The website pop-up can be the most hated, dumb, and annoying feature of a website. In fact, some go so far as to claim that they’re more likely to trust a TV ad, than trust or respond to a banner ad or a pop-up. But it’s no…
Sam Loyd (1841–1911), American chess player and puzzle maker, created the sliding tiles puzzle in the 1870s. The puzzle is represented by an m×n grid, where m is number of columns and n is number of rows, and each cell can be any imaginable value (number, letter, image, and so on.) The purpose of the…
Smashing Magazine is known for lengthy, comprehensive articles. But what about something different for a change? What about shorter, concise pieces with useful tips that you could easily read over a short coffee break? As an experiment, this is one of the shorter “Quick Tips”-kind-of articles — shorter posts prepared and edited by our editorial…
Research reviewing factors that can limit conversion Retailers will know that there are many factors that can limit online conversion resulting in between 95 and 98% of visitors to an online store not converting on average (based on our compilation of cross-device online retail conversion rates). This infographic combines the results of different surveys to…
