4 trends Email marketers need to stay on top of in 2016 and one trend you might decide to let pass you by this year… The heart of (email) marketing is about providing customer-centric experiences. For email this is the mantra of right message, right person, right time. The closer you get to this the…
Panda Integrated into Googles’ Core Ranking Algorithm Importance (Webmasters & SEO Consultants)Recommended Source: 7 Steps to Successful SEO Guide. Over the weekend (8-10 January 2016) there were mutterings of changes to the Google Algorithm, with a new Penguin update being deemed the most likely candidate. However, earlier this morning (12th January 2016) news started to…
Digital marketing models can provide useful frameworks for digital audits, planning and strategy. If you are a marketing manager needing to create a digital marketing plan or conduct an audit or review online communications, models provide a helpful flow as to what to include and to ensure nothing is missed. Previously, in 2013, we created…
The way we consume open source software (OSS) dramatically changed over the past decade or two. Flash back to the early 2000s, we mostly used large OSS projects from a small number of providers, such as Apache, MySQL, Linux and OpenSSL. These projects came from well-known software shops that maintained good development and quality practices….
