New study from PwC shows the need for Chief Digital Officers in larger organisations The digital revolution is transforming all business departments. Marketing, HR, Sales and financial and IT all have massive opportunities and considerable challenges thanks to the rapid pace of digital change. Whole industries are being disrupted and newer, faster and more efficient…
2016 will introduce new conferences and be host to most of your favorite conferences from the past years. IoT will probably be as prominent as wearables. And the budding virtual reality topic may very well become a hot topic with the release of two major VR headsets in the last quarter of 2015 and the…
6 essential requirements for designing your digital strategy around your customer While customer experience is a key business driver for any company, few have yet to understand that, in the digital age, when customers can instantly access swathes of information about a company and its competitors, it has become fundamental to obtaining a real, sustainable,…
Will 2016 be the year of the authentic brand? The ten-day search for something worth watching on TV during the Holidays is at last over. Time to join what has become an annual crystal ball gazing love fest… So what’s in store leading up to next year’s channel hopping search for an alternative to The…
